This is the first of a three part series written by Marney Hatch, Account Coordinator at 104 West
Last fall, I joined 104 West as an intern and was recently promoted to an account coordinator at the beginning of the year. Following graduation last spring, an internship was an opportunity for me to further my knowledge of PR before looking for a full time position. My internship with 104 West was one of the most valuable experiences that I could have asked for. This is the first of three blog posts where I share my experiences and key takeaways I had learned from my internship.
Building New Relationships:
Starting a new job can be challenging; especially when you’re stepping into a well-established office in hopes that you will fit in seamlessly without any problems. Thankfully, after meeting Heather and Joanie during my interview, I knew I was going to be working alongside some fantastic people. I didn’t expect that I would build strong relationships and learn from every single person on the 104 West team. Turns out, the people at 104 West are not only co-workers, but also good friends.
Working at a small agency has its benefits, giving you the opportunity to create an experience that is more personal and collaborative. There is something very special about seeing and talking to everyone from the CEO to an account executive on a day-to-day basis. You also get to have a much different relationship with your clients at a small agency and work alongside of them everyday.
One of the lessons I took away from my internship at 104 West was to be yourself from day one and don’t be afraid to speak up, or have more than a work relationship with your co-workers. It’s okay to be different; having a different personality in the office brings something entirely different to the team. It’s important to be confident and share your ideas rather than keeping them for yourself - the PR industry is all about teamwork. You are all here to help each other succeed. If you don’t speak your mind, you won’t know if your ideas are useful. Plus, your coworkers are there to guide you and give you feedback.
An internship gives you the chance to branch out. It’s important to not hold yourself back. Holding back will only hold you back in the long run.